IF is a company created for those seeking the unexpected. Since its foundation in 2006 IF has established its reputation curating unique art experiences, celebrations and retreats, each specifically designed for a network of culturally driven clients from all over the world. Institutions, personalities and discerning travelers alike rely on us to create memories of a lifetime, for themselves and for the ones they care.
Filippo Cosmelli and Daniela Bianco are the husband and wife team behind IF. Filippo is an art historian, entrepreneur and an occasional writer. He is the creative soul of the company. Daniela is an architect with an international background and a true passion for style. She is IF managing director and the talented mother of their three boys. Their stories have been published and featured in international magazines among which Departures, GQ, Icon, Il Sole 24Ore, The Rake, Vanity fair, Vogue.
We are thankful to our extraordinary team of young, enthusiastic and highly inspirational assistants, managers and producers that everyday help us to create wonderful experiences. Our network also includes the finest guides, hosts and local experts to ensure an unparalleled level of service wherever we work.
An IF Experience is always surprising, exclusive and highly immersive; Our expert story-tellers are trained to inspire even the most discerning guests, unlocking a world of secret art treasures, striking encounters and lasting emotions. Our discreet and professional staff offers a constant support in any language to guarantee the maximum comfort and each detail is perfectly curated to exceed your expectations.
IF concierge offers smooth access to the finest local services, combining unparalleled know-how of the best urban addresses with user-friendly technology. Our interactive app, available for our private and corporate clients alike, is the perfect tool to help luxury brands manage their client relationship and retain their best employees.
Our mission is to promote the lesser-known treasures of our cultural patrimony, but also to protect their very fragile balance. This is why we support INVISIBLE HERITAGE, a foundation committed to preserving the overlooked wonders of Rome.
IF book is an editorial project curated by IF creative team, with the help of young, talented photographers and graphic artists. Each IF Book presents a thematic retrospective of the most beautiful places we have had the privilege of discovering, to help keeping their memory alive.